We always maintain a keen sense of fashion and media trends, and boldly explore new content forms, operating strategies and business models. Encourage team members and influencers to break through traditional thinking, unleash unlimited creativity, and use innovation as an engine to drive the organization forward. Committed to creating forward-looking and unique fashion media works, leading the industry trend, and bringing a new visual and experience feast to the audience.
1. Content form innovation
Interactive short video series
The agency has planned a series of interactive short videos, setting questions, challenges or voting links in the video, and inviting the audience to participate in the interaction. For example, in the process of making food, the food influencer asked the audience to vote for the next cooking step, which increased the audience’s sense of participation and stickiness.
Effect: This interactive short video attracted a large number of viewers to participate, and increased the number of video views, likes and comments. At the same time, it also enhanced the interaction and connection between influencers and audiences, and provided more opportunities for influencers’ brand building and commercial cooperation.
2. Cross-platform content cooperation
The agency conducts cross-platform content cooperation with influencers, brands or media on different platforms to create more influential content. For example, music experts cooperate with game platforms to create theme songs for games and promote them on multiple platforms, achieving cross-border integration in the fields of music and games.
Effect: Cross-platform content cooperation expands the scope and influence of content dissemination, and brings more exposure opportunities and fan growth to the company. At the same time, it also establishes a good relationship between the agency and partners in different fields, laying the foundation for future innovative cooperation.

3. Business model innovation
Paid membership system
The agency launched a paid membership system to provide members with exclusive content, services and benefits. For example, members can watch exclusive video content, participate in offline activities, and get exclusive interactions with experts.
Effect: The paid membership system brings a stable source of income to the agency, and also improves user stickiness and loyalty. This innovative business model provides new ideas for the sustainable development of media MCN agencies.
Brand cooperation customized flowers
The agency conducts in-depth cooperation with the brand side to provide customized content marketing solutions for the brand side. For example, according to the needs and target audience of the brand side, the agency plans exclusive brand activities for the brand side and produces customized video content.
Effect: Brand cooperation customization improves the marketing effect and return on investment of the brand, and also brings more business cooperation opportunities and benefits to the agency. This innovative business model provides more possibilities for the cooperation between media MCN agencies and brands.
Knowledge payment
The agency uses the expertise and influence of the influencers to launch knowledge payment products, such as online courses, lectures, consultations, etc. For example, beauty influencers launch beauty tutorial courses to provide users with professional beauty knowledge and skills.
Effect: Knowledge payment brings more business benefits to influencers, and also provides valuable knowledge and services to users. This innovative business model has opened up new areas and markets for the development of media MCN agencies.
Professional focus: Adhere to professionalism and treat every project and task with high standards and strict requirements. Continuously improve the professional quality of the team, including content creation, influencer management, marketing and other aspects. Through continuous learning and practice, accumulate rich experience, provide excellent professional services to customers and partners, and set an industry benchmark. Integrity and integrity: Adhere to the principle of integrity, abide by laws, regulations and industry norms, and be responsible to the audience, partners and society. Ensure the authenticity, objectivity and fairness of the content and establish a good brand image. Based on integrity; win trust and respect, and lay a solid foundation for the sustainable development of the organization. Diversity and Inclusion: Respect different cultures, styles, views and talents, and create a diverse and inclusive working environment. Encourage diverse content creation to meet the needs of different audiences. Accept talents from different backgrounds and provide them with equal development opportunities, so that everyone can shine in the organization and jointly build a rich and colorful fashion media ecology.